1/16/2023 0 Comments The price is right hostIn the early '70s, producer Mark Goodson wanted to revive The Price is Right, but CBS told him the concept was outdated, and that the new standard for game shows was NBC's Let's Make a Deal. ![]() It was kind of boring, though: contestants guessed how much common products cost and won small prizes. Why? It was loosely based on a primetime game show that had aired as early as 1956. When The Price is Right debuted in 1972, it was actually titled The New Price is Right, a title it kept for a little under a year.
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